Tracking your website’s position on Bing is essential for a comprehensive SEO strategy. While Google dominates search, Bing powers results across Microsoft Edge, Windows devices, Yahoo, and various privacy-focused engines. Which is why neglecting Bing means overlooking a significant source of organic traffic and potential conversions.
In this guide, I'll explore the top Bing rank tracking tools for 2025, underscore the continued importance of Bing tracking, and examine alternatives to the recently retired Bing Search APIs. Whether you prefer turnkey dashboard solutions or aim to build a custom Bing SERP tracker using APIs like ScrapingBee, this comprehensive resource provides the insights you need to succeed in the evolving search landscape.
Quick Answer
If you’re looking for the best Bing keyword tracker ready to go out of the box, tools like SEO PowerSuite Rank Tracker and AccuRanker are top contenders. They offer comprehensive dashboards, geo-targeting, and reliable Bing rank tracking features suited for agencies and in-house SEO teams alike.
However, if you want to build your own Bing SERP tracker and maintain full control over your data, ScrapingBee stands out as the premier Bing Search API alternative. With very little coding knowledge required, this API handles the heavy lifting of proxies, CAPTCHA, and data structuring, letting you focus on custom reporting and automation. This path is ideal for teams who prefer flexibility, want to integrate Bing rank tracking into broader BI systems, or need to scale beyond conventional tools.
In other words: choose a conventional tool if you want a quick setup and a polished UI. Opt for ScrapingBee API if you prioritize data ownership, automation, and tailored workflows with little coding required.
Shortlist: Best Bing Rank Tracking Tools at a Glance
| Tool | Main features | Best for | Limitation | Pricing |
|---|---|---|---|---|
| ScrapingBee (API alternative) | Handles proxies, CAPTCHAs, blocks; structured Bing SERP data; integrates with BI/data warehouses + no-code | Automation-heavy teams, custom workflows, large-scale Bing SERP tracking | Requires API setup; not a plug-and-play UI tool | From $49/mo |
| Bright Data (API alternative) | Massive IP pool; multi-engine support; enterprise scale | Large-scale scraping + multi-engine monitoring | More complex and enterprise-focused | Custom |
| SerpApi (API alternative) | “SERP as a service”; SDKs; easy integration; Bing-focused SERP API | Teams wanting quick API integration | Less flexibility in customization/pricing style vs ScrapingBee | From $75/mo |
| Scrapingdog (API alternative) | Simple JSON output | Smaller teams/projects needing Bing SERP data | Fewer advanced features/ecosystem vs ScrapingBee | From $40/mo |
| DataForSEO (API alternative) | Bing SERP API + keyword research; good for bulk pulls/position tracking | Bulk data pulls + keyword position tracking | Middle-ground vs fully custom scraping; less “build-anything” than ScrapingBee | Custom |
| Traject Data (API alternative) | Bulk CSV/JSON output; enterprise-scale SERP processing | Very large projects needing bulk SERP processing | Can be overkill for rank tracking-only needs | Custom |
| Zenserp (API alternative) | Fast Bing-focused JSON SERP scraping | Quick Bing SERP data with simple integration | Less flexible/broad than ScrapingBee for complex workflows | From $49.99/mo |
| SEO PowerSuite Rank Tracker (tool) | Unlimited keywords; deep geo-targeting; competitor tracking; scheduling + reporting | Agencies and serious in-house SEOs | Desktop tool (not an API-first workflow) | Custom |
| AccuRanker (tool) | Fast cloud tracking; detailed reporting; API options | Agencies managing many clients/keywords | More “tool + UI” than custom data pipeline | From $109/mo |
| Semrush (tool) | All-in-one SEO suite with Bing position tracking | Teams already using Semrush | Bing support solid but less extensive than Google | From $140/mo |
| Ahrefs (tool) | Bing rank tracking plus backlink + content data | SEO teams doing broader SEO analysis | Bing depth less than Google | From $129/mo |
| ProRankTracker (tool) | Simple dashboards; customizable reports; Bing support | Small to mid-sized teams | Less positioned for fully custom workflows | From $25/mo |
| SE Ranking (tool) | Affordable all-in-one SEO suite with Bing tracking | Budget-conscious teams | Conventional UI/tool approach (less data-pipeline control) | From $44/mo |
| Nightwatch (tool) | Visualization, local tracking, integrations | Agencies + data-focused marketers | Conventional tool vs DIY API flexibility | From $32/mo |
| Rank Ranger (tool) | Advanced reporting; API access; agency-focused customization | Agencies needing customization + integrations | Typically oriented around agency reporting workflows | From $69/mo |
Bing Search API Alternatives to Make Your Own Bing Rank Tracker
With the official Bing Search APIs gone, building a custom Bing SERP tracker using scraping APIs is the modern solution. Instead of relying on fixed dashboards, you can collect Bing ranking data directly, store it where you want, and blend it with your other SEO or business data.
Below are some leading providers offering Bing SERP scraping APIs to help you build your own rank tracker.
1. ScrapingBee

ScrapingBee's Bing Search Scraper is the top choice for teams wanting a flexible, reliable Bing rank tracking system. It manages proxies, CAPTCHAs, and blocks, delivering clean, structured Bing SERP data. ScrapingBee integrates smoothly with data warehouses, BI tools, and no-code platforms, making it ideal for agencies, in-house SEO teams, and developers who prefer automation and custom dashboards over fixed UIs.
Pros:
Handles all technical scraping challenges
Structured JSON output tailored for Bing SERPs
Flexible pricing and easy integration
Great documentation and support
Cons:
Requires API setup and some development effort
Not a plug-and-play UI tool
Pricing:
ScrapingBee offers four monthly plans from $49 to $599, scaling from 250,000 to 8,000,000 API credits and 10 to 200 concurrent requests, with higher tiers adding priority support, account management, and team features.
2. Bright Data

Bright Data offers a broad scraping infrastructure with a Bing SERP API option. Its strengths lie in scale, a massive global IP pool, and support for multiple search engines and data formats. It suits enterprise data teams needing large-scale scraping or multi-engine monitoring.
Bright Data’s API uses a record-based model: pay-as-you-go costs $1.5 per 1K records with no commitment, while monthly plans start at $499 for 510K records, $999 for 1.2M records, and $1,999 for 2.7M records, each bringing the effective rate down to as low as $0.75 per 1K records when using the APIS25 coupon.
Compared to ScrapingBee, Bright Data is more complex and enterprise-focused, making ScrapingBee a simpler, more focused alternative for Bing rank tracking.
3. SerpApi

SerpApi provides a Bing-focused SERP API with SDKs and a “SERP as a service” model. It’s easy to use and integrates quickly, making it a good fit for teams wanting a ready-made API solution.
SerpAPI offers three monthly plans: Developer at $75 for 5,000 searches without U.S. Legal Shield, Production at $150 for 15,000 searches with U.S. Legal Shield, and Big Data at $275 for 30,000 searches with U.S. Legal Shield.
Compared to ScrapingBee, SerpApi offers less flexibility in customization and pricing style but excels in ease of use.
4. Scrapingdog

Scrapingdog’s Bing Search API offers simple JSON output and tiered pricing.
ScrapingDog’s main plans start around $40 per month for 200,000 request credits, scaling to about $90 for 1,000,000 and $200 for 3,000,000, with higher tiers increasing concurrency and adding priority support.
It’s a valid alternative for smaller teams or projects needing Bing SERP data. However, compared to ScrapingBee, it offers less ecosystem support and fewer advanced features.
5. DataForSEO

DataForSEO provides a Bing SERP API alongside other SEO data. It’s useful for keyword research, rank tracking APIs, and bulk data pulls.
DataForSEO’s API offers two billing modes: Standard Queue at $0.00225 per task (up to 45 minutes, about $450 per 1M keywords), and Live Mode at $0.009 per task (real‑time, about $1800 per 1M keywords).
It fits between turnkey rank trackers and raw SERP scrapers, offering a middle ground compared to building fully custom solutions with ScrapingBee.
6. Traject Data

Traject Data offers Bing SERP data with CSV/JSON output, suited for enterprise-scale projects and bulk SERP processing.
The API offers flexible SERP and eCommerce APIs with both pay‑as‑you‑go and monthly subscription options, where entry pricing is in the low tens of dollars per month, and per‑1,000‑request costs decrease significantly at higher volumes.
While powerful, it can be overkill for teams focused solely on rank tracking, where ScrapingBee’s focused API might be a better fit.
7. Zenserp

Zenserp provides a fast, Bing-focused SERP scraping API with JSON responses. It’s a good choice for teams needing quick Bing SERP data.
Zenserp has a free tier with 50 searches per month, and paid plans start around $49.99 per month for 5,000 searches, scaling up to higher tiers that reach roughly $499.99 per month for 120,000 searches, with even larger premium and enterprise options above that.
ScrapingBee’s broader scraping features and strong Bing support make it more attractive for rank tracking workflows that require flexibility.
Best Conventional Bing Rank Tracker Picks
Now, let's take a look at alternatives to the Bing search API: conventional trackers.
8. SEO PowerSuite Rank Tracker

A leading desktop solution with strong Bing support. Features include unlimited keywords, deep geo-targeting, competitor tracking, scheduling, and reporting. Ideal for agencies and serious in-house SEOs.
SEO PowerSuite Rank Tracker is sold as part of the SEO PowerSuite desktop suite, with a free-forever plan for testing and paid Professional and Enterprise licenses starting at roughly a few hundred dollars per year for full-featured rank tracking.
9. Semrush

Offers Bing position tracking within its broader SEO suite. Best for teams already using Semrush for research, audits, and reporting. Bing's support is solid but less extensive than Google's.
Semrush’s rank tracking is included in its main subscriptions, starting with the Pro plan at about $140 per month for tracking around 500 keywords, while higher‑tier plans (Guru and Business) cost roughly $250–$500 monthly and raise keyword and project limits significantly.
10. AccuRanker

Fast, cloud-based Bing rank tracking with detailed reporting and API options. Great for agencies managing many clients and keywords.
AccuRanker pricing scales by number of tracked keywords, starting at about $109 per month for 1,000 keywords, around $579 for 10,000, and roughly $1,900+ for 50,000, with all plans including full feature access and unlimited users.
11. Ahrefs

Supports Bing rank tracking as part of its Rank Tracker. Most valuable when combined with its backlink and content data. Bing's depth is less than Google's, but it is still useful.
Ahrefs’ rank tracking is bundled with its main subscriptions, which currently start at about $129 per month for the Lite plan and scale up through Standard, Advanced, and Enterprise tiers that add higher keyword limits and more advanced reporting.
12. ProRankTracker
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Flexible SaaS with Bing support, simple dashboards, and customizable reports. Good value for small to mid-sized teams.
ProRankTracker offers multiple paid rank-tracking plans starting around $25–$49 per month for about 200–500 tracked terms, scaling to higher tiers near $89–$180 per month that support thousands of terms, more users, and agency features like API access and white-label reporting.
13. SE Ranking

Affordable all-in-one SEO suite with Bing tracking. A good all-rounder for budget-conscious teams.
SE Ranking’s rank tracking is included in three main plans: Essential starting at $44–$52 per month, Pro from about $87–$95, and Business from roughly $191–$207 monthly, with higher tiers allowing more tracked keywords, projects, and users.
14. Nightwatch

Nightwatch is a keyword rank tracker with sliding‑scale pricing that starts at about $32–$39 per month for tracking roughly 250 keywords, with higher plans scaling to several hundred dollars monthly as keyword and site limits increase.
It offers strong visualization, local tracking, and integrations. Ideal for agencies and data-focused marketers.
15. Rank Ranger

Agency-focused rank tracker with advanced reporting and API access. Suitable for teams needing customization and integration.
Rank Ranger’s rank-tracking plans start at about $69–79 per month for the Lite tier with roughly 500 keywords, then scale through Standard, Pro, and Premium plans that reach around $149, $699, and $2,700 monthly as keyword and campaign limits grow.
Use Cases You Could Cover with Bing Search APIs
Modern scraping APIs enable a variety of Bing-related SEO and rank tracking use cases:
Classic keyword rank tracking: Bing Search Scraper pulls positions, featured snippets, and SERP features over time, feeding data into dashboards or BI tools for rich reporting.
Image rankings: With Bing Images Scraper, you can track image results to support e-commerce, publishers, and brands with visual assets. Monitor image SEO optimizations and rankings.
News placements: Bing News Scraper is great for tracking news SERPs to aid PR, news SEO, and reputation management for publishers and brands.
Video rankings: Track video carousels and video SERP features for brands with strong video content as part of multi-channel SEO with a Bing Videos Scraper.
Autosuggest and related searches: With a Bing Related Searches Scraper, you can power keyword discovery, content ideation, and topic clustering for SEO roadmaps and expanded rank tracking.
Spell-check and query normalization: Use a Bing Spell Check Scraper to understand user search behavior, common typos, and variants to improve tracking and keyword targeting.
Local SERPs and maps: Track local Bing SERPs and map-based results with a Bing Maps Scraper.
Bing Recipes Scraper: Track niche verticals like recipes with structured results to guide content tweaks and rich result performance.
Bing Ads placements: Monitor Bing Ads alongside organic rank tracking for a full picture of SERP real estate and competitor behavior with a Bing Ads Scraper
How to Choose the Best Bing Rank Tracking Tool
When evaluating Bing rank tracking tools, consider these factors:
Accuracy: How closely do rankings reflect actual Bing results?
Update frequency: How often does the tool refresh rankings?
Geo-targeting: Can you track rankings by location?
Historical data: Does it store past rankings for trend analysis?
Reporting: Are reports customizable and exportable?
Automation: Can you automate data collection and integration?
Cost per keyword: Is pricing scalable and affordable?
Multi-engine support: Does it support Bing alongside Google and others?
Use this checklist to match your needs with the right tool or API.
When to Choose an API vs a Conventional Bing Rank Tracker
You should choose a Bing API for rankings when you need full control over your data, want to build custom workflows, or require scalability for large or complex projects. APIs are ideal if you want to automate rank tracking, integrate it deeply with your existing business intelligence tools, or customize reporting to fit unique needs.
On the other hand, conventional Bing rank tracking tools are best when you want a quick, easy setup with a user-friendly interface and minimal technical effort. These plug-and-play dashboards provide immediate insights without the need for development or integration work.
For example:
If you run a small business and want fast, simple rank tracking, a conventional tool is the best choice.
If you manage a growing agency that needs automation and client-specific customizations, an API-based solution is more suitable.
For large enterprises handling vast amounts of data and requiring integration with BI systems, APIs offer the necessary flexibility and scalability.
In other words, choose APIs for automation, customization, and data ownership; choose conventional tools for speed, simplicity, and ease of use.
Why Bing Rank Tracking Still Matters
Bing powers search results not only on its own engine but also on Microsoft Edge, Windows search bars, Yahoo, and privacy-focused engines like DuckDuckGo (which sources some results from Bing). This means a significant portion of your audience uses Bing daily, especially in certain demographics and regions.
Besides, Bing’s user base tends to skew slightly older and more affluent, with different search behaviors compared to Google users. Its SERP layout and ranking factors also differ, so your site’s position on Bing may not mirror Google rankings. In turn, ignoring Bing rank tracking means missing out on valuable organic traffic and conversions from these sources.
To put it simply, for serious SEO and reporting setups, tracking both Google and Bing ensures a comprehensive view of your search visibility and competitive landscape. This is why Bing rank tracking remains a vital part of any SEO toolkit.
Bing Search APIs Are Being Retired
As it turns out, Microsoft has officially retired the Bing Search APIs, impacting developers, marketers, and SEO teams that rely on them for ranking checks, SERP data, or AI grounding. The retirement means no more official access to Bing’s search data through these APIs, disrupting existing workflows and tools that depended on them. Here's the official announcement of the retirement of the Bing Search APIs.
This change has created a gap for anyone needing reliable, programmatic access to Bing SERP data. It underscores the importance of finding Bing Search API alternatives to fill this void. Therefore, scraping-based solutions have emerged as the go-to approach, offering flexibility and control without relying on deprecated official APIs.
Bing Ranking Check vs Google – What’s Different?
Bing and Google differ in SERP layout, features, audience, market share, competition, and localization. Bing’s SERP may show different features, and its user demographics vary, affecting ranking behavior.
Because of these differences, a separate Bing ranking check and tracking is necessary for a complete SEO picture. So, when scraping Google, use a Google Search API.
How to Build a Simple Bing Rank Tracker with ScrapingBee
Learning how to scrape Bing with ScrapingBee is straightforward:
Choose your keywords to track.
Use ScrapingBee’s Bing SERP API to fetch ranking data.
Store results in a database or spreadsheet.
Visualize rankings over time using BI tools like Tableau or Google Data Studio.
This approach offers flexibility and full control over your Bing rank tracking tools setup without relying on fixed dashboards.
Why Choose ScrapingBee for Bing Rank Tracking
This platform stands out because it supports Bing SERPs robustly, handles blocks and CAPTCHAs automatically, offers flexible pricing, and fits seamlessly into automation workflows and custom dashboards.
It’s ideal for API-comfortable users, no-code stack builders, and agencies scaling Bing rank tracking. Compared to conventional tools and other Bing Search API alternatives, ScrapingBee balances ease of use with powerful customization.
Sign up today to start building your own Bing keyword position tracker!
Bing Rank Tracking & Bing Search API Alternatives FAQs
When was the Bing Search API discontinued, and what does that mean for rank tracking?
The Bing Search API was officially retired recently, ending official programmatic access to Bing’s search data. This affects rank tracking workflows relying on the API, pushing teams to use scraping-based alternatives.
What is the best Bing rank tracker for most SEO teams today?
For ready-made dashboards, SEO PowerSuite Rank Tracker and AccuRanker are top picks. For custom, scalable solutions, ScrapingBee is the leading Bing Search API alternative.
How can I build my own Bing SERP tracker with an API instead of a dashboard tool?
Use a scraping API like ScrapingBee’s Bing Search Scraper to pull SERP data, store it in your preferred system, and build custom reports or dashboards.
Is an API-based Bing rank tracker better than a conventional tool for agencies?
APIs offer more automation, data ownership, and customization, which benefits agencies managing many clients. Conventional tools are faster to start but less flexible.
How accurate are Bing rank tracking tools compared to checking results manually in the browser?
Most tools strive for high accuracy, but differences can occur due to personalization, localization, and update frequency. Manual checks remain useful for validation.
Do I need to track both Google and Bing rankings, or is Bing optional?
Tracking both provides a fuller picture of your search visibility and audience. Bing’s unique user base and SERP features mean ignoring it can miss valuable opportunities.

Kevin worked in the web scraping industry for 10 years before co-founding ScrapingBee. He is also the author of the Java Web Scraping Handbook.

